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电子商务专业英语

2022-07-14 05:55:48 百科资料

《电子商务专业英语》是2003年10月高等教育出版社出版的图书,作者是司爱侠。

  • 书名 电子商务专业英语
  • 作者 司爱侠
  • 出版社 高等教育出版社
  • 出版时间 2003年10月1日
  • 页数 288 页

内容简介

  《电子商务专业英语》参考电子商务专业教学大纲,用英语比较全面地介绍了电子商务的相关知识。《电子商务专业英语》在选材上充分考虑实用性、广泛性和前瞻性,内容包括电子商务基础知识、B2B、B2C、电子商务基础构架、客户关系管理、供应链管理、数据加密标准、在线支付、安全电子交易、电子货币、网上银行、智能卡、网络营销以及相关的网络技术如XHTML等,兼顾了商务与技术。为帮助读者加深理解和巩固知识,每篇课文都辅以一定的练习。在全书的最后还给出了单词总表和参考译文。《电子商务专业英语》可作为本专科院校电子商务、计算机及信息管理等专业的专业英语教材,也可供各种培训班以及具备一定英语基础的人员自学使用。

图书目录

  Unit 1

  Passage: E-commerce

  New Words

  Phrases

  Abbreviations

  Proper Names

  Notes to the Passage

  Comprehension Exercises to the Passage

  Exercises to Terms and Vocabularies

  Translation Exercises

  Passage for Reading: Business Models in the

  New Economy

  New Words

  Phrases

  Abbreviations

  Exercises to the Passage for Reading

  Unit 2

  Passage: The ABCs of B2B

  New Words

  Phrases

  Abbreviations

  Proper Names

  Notes to the Passage

  Comprehension Exercises to the Passage

  Exercises to Terms and Vocabularies

  Translation Exercises

  Passage for Reading:The E-Marheplace

  Builder

  New Words

  Phrases

  Proper Names

  Abbreviations

  Exercises to the Passage for Reading

  Unit 3

  Passage: The ABCs of B2C

  New Words

  Phrases

  Abbreviations

  Proper Names

  Notes to the Passage

  Comprehension Exercises to the Passage

  Exercises to Terms and Vocabularies

  Translation Exercises

  Passage for Reading: The ABCs of ERP

  New Words

  Phrases

  Abbreviations

  Exercises to the Passage for Reading

  Unit 4

  Passage: E-business Infrastructure

  New Words

  Phrases

  Abbreviations

  Notes to the Passage

  Comprehension Exercises to the Passage

  Exercises to Terms and Vocabularies

  Translation Exercises

  Passage for Reading: Revolutionizing

  e-commerce (IBM)

  New Words

  Phrases

  Abbreviations

  Proper Names

  Exercises to the Passage for Reading

  Unit 5

  Passage: Customer Relationship

  Management

  New Words

  Phrases

  Abbreviations

  Proper Names

  Notes to the Passage

  Comprehension Exercises to the Passage

  Exercises to Terms and Vocabularies

  Translation Exercises

  Passage for Reading.The Source Of

  Network Marketing

  New Words

  Phrases

  Abbreviations

  Proper Names

  Exercises to the Passage for Reading

  Unit 6

  Passage Supply Chain Management

  New Words

  Phrases

  Notes to the Passage

  Comprehension Exercises to the Passage

  Exercises to Terms and Vocabularies

  Translation Exercises

  Passage for Reading: An Exclusive

  Roundtable Discussion

  New Words

  Phrases

  Abbreviations

  Proper Names

  Exercises to the Passage for Reading

  Unit 7

  Passage The DES

  New Words

  Phrases

  Abbreviations

  Proper Names

  Notes to the Passage

  Comprehension Exercises to the Passage

  Exercises to Terms and Vocabularies

  Translation Exercises

  Passage for Reading: The Data Encryption

  Standard

  New Words

  Phrases

  Abbreviations

  Exercises to the Passage for Reading

  Unit 8

  Revision I

  Unit 9

  Passage:Online payment: The search for a complete solution continues

  New Words

  Phrases

  Abbreviations

  Proper Names

  Notes to the Passage

  Comprehension Exercises to the Passage

  Exercises to Terms and Vocabularies

  Translation Exercises

  Passage for Reading: Challenge

  New Words

  Phrases

  Abbreviations

  Proper Names

  Exercises to the Passage for Reading

  Unit 10

  Passage: Secure Electronic Transactions

  (SET)

  New Words

  Phrases

  Abbreviations

  Proper Names

  Notes to the Passage

  Comprehension Exercises to the Passage

  Exercises to Terms and Vocabularies

  Translation Exercises

  Passage for Reading: A Smart Card for

  Everyone?

  New Words

  Phrases

  Abbreviations

  Proper Names

  Exercises to the Passage for Reading

  Unit 11

  Passage: Introduction to e.money

  New Words

  Phrases

  Abbreviations

  Notes to the Passage

  Comprehension Exercises to the Passage

  Exercises to Terms and Vocabularies:Translation Exercises

  Passage for Reading: Electronic Money mini-FAQ

  New Words

  Phrases

  Abbreviations

  Exercises to the Passage for Reading

  Unit 12

  Passage: Encryption Tutorial

  New Words

  Phrases

  Abbreviations

  Notes to the Passage

  Comprehension Exercises to the Passage

  Exercises to Terms and Vocabularies

  Translation Exercises

  Passage for Reading: Getting Started with PGP and GnuPG

  New Words

  Phrases

  Abbreviations

  Exercises to the Passage for Reading

  Unit 13

  Passage: Channel Management

  New Words

  Abbreviations

  Proper Names

  Notes to the Passage

  Comprehension Exercises to the Passage

  Exercises to Terms and Vocabularies

  Translation Exercises

  Passage for Reading:Channel Management

  (I)

  New Words

  Phrases

  Abbreviations

  Proper Names

  Exercises to the Passage for Reading

  Unit 14

  Passage: Introduction to payment card

  systems

  New Words

  Phrases

  Abbreviations

  Notes to the Passage

  Comprehension Exercises to the Passage

  Exercises to Terms and Vocabularies

  Translation Exercises

  Passage for Reading:Introduction to payment

  card systems

  New Words

  Phrases

  Abbreviations

  Exercises to the Passage for Reading

  Unit 15

  Passage XHTML

  New Words

  Phrases

  Abbreviations

  Notes to the Passage

  Comprehension Exercises to the Passage

  Exercises to Terms and Vocabularies

  Translation Exercises

  Passage for Reading: PI-IP

  New Words

  Phrases

  Abbreviations

  Exercises to the Passage for Reading

  Unit 16

  Revision

  附录一 单词总表

  附录二 参考译文

  Unit 1

  Unit 2

  Unit 3

  Unit 4

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